Friday, May 7, 2010

blackhat SEO - the bad guy SEO, Avoid it and get benefited for a long time

what is Black Hat SEO?
Black Hat is like breaking into a bank’s system and getting out all you can – it definitely works. But then, obviously, it is not legal. And more importantly, you get caught. Black Hat is the trick that makes search engines believe that your site is genuine and you deserve high page रंक्स

Search engines like Google, Yahoo!, MSN take black hat SEO very seriously and penalize people and sites involved in this. Black hat SEO is not limited to certain tricks, but yup, there are certain ill tricks that the search engines take seriously.

The below points should be avoided and must not be done at any cost.

Fooling search engines is known as cloaking. It means showing something to your visitors while showing something else to the search engines is known as cloaking. This is not that much difficult to cheat the search engines, all you need is certain programming languages. Few people even use redirected pages for this. But remember that people come to a site for some specific information, and if you cheat them for your ill benefits, then search engines won’t leave you.  This is the sure shot SEO trick to get banned from search engines.

Duplicate Contents
Few sites make duplicate contents all over their site. This means they post same contents on more than one page. They follow this SEO trick just to improve their alexa rank. But remember, search engines ban these sites. Never ever post or use same contents twice.On the other hand, posting the same content in more than one page does not add extra value to your site.

Adding Metas not Related to  Content

Meta Keywords are like the address of your home. It tells the search engines what is your post about. And hence meta words play a very vital role in search engine indexing. Few people use the same keyword many times thinking that search engines will put more importance into it. But the search engines don’t think in the way you do. Never use  same keyword more than once. Don’t use those keywords which are having no relation with your contents.

Fake Doorway Pages
Doorway pages are the entrance pages to your site. Fake doorway page is like you show someone the entrance to the bedroom, but once he opens the door, he lands in the kitchen. This is freaking. In this way people get annoyed and leave your site. And search engines treat this in that same way. Search engine Bots will come once, will fall in your trick, will ban you and will never get back to your site for indexing. So, it’s better to be genuine.

Script Generated Content
Never ever use scripts or softwares to write for you. This is even worse than having duplicate contents. There are few scripts and softwares available that can rewrite the copied contents. They make few changes here and there and make them look like a new one. But search engines are pretty smart in pointing them. Once they figure you out, they will ban your site forever. Write your own blog contents, they are fresh and unique, search engines will love them.

stuffing or font matching
Never ever hide your keywords. This can be done by making the text and background colour same. In SEO term it’s called keyword stuffing or font matching. Few people also make small fonts which can’t be read and put their keywords there. But search engine robots are scripted well to find them. once they catch you, you are banned.

Automated Inquiries
Search engines recommend people not to use robots for sending automated queries. There are few scripted robots available there and those are used for sending automated search queries. They also use such scripts for auto link submissions. Remember one thing here, search engines are made for humans, they hate robots.

Title Stacking

Be specific. Do not use more than one title per page. Few people use more than one titles per page to get higher ranking in search results. But this is the most stupid idea ever. If you are not familiar with this thing, then title is the the line that reads your page.Do not cheat search engines in this way, they are far more superior than you to track and ban you

Distribute Viruses and other malicious scripts
If you are really dying to get banned, then distribute viruses, trojans, malwares or antispyawares on your site. This is the worst step that you can take to get banned. In this way search engines will remove your site entirely from their databse for people’s good. Checkout the softwares yourself that you are distributing on your site. Use secure hosting, so that spammers can’t distribute those things without your knowledge. You can also appeal to search engines later, if your site has been removed from their indexes because of this reason.

Black Hat SEO can benefit you for a short period of time but will kill your growth in the long run. Avoid such sites who claim to take you to the top in a month or so. Learn proper SEO Tips and get benefited for a long time.


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